Scozey is one of Pratyush Goel’s longest-running ventures, active since 2016. Today it operates as part of Atulya Intelligence and helps businesses get found online, both on Google and in AI answer engines such as ChatGPT and Gemini.
What Scozey offers
SEO
Technical audits, on-page optimization, keyword research and content strategy that bring steady organic traffic.
AI search optimization (GEO)
Structuring a brand’s content so AI assistants understand it, trust it and cite it.
Website development
Fast, search-friendly WordPress websites built to convert visitors into enquiries.
Software development
Custom tools and integrations for growing businesses.
The thinking behind Scozey
Measure what works, invest in what compounds, and cut what does not.
Search is changing. People still use Google, but more of them now ask AI tools for recommendations. A business that is invisible to both loses customers it never knew it had.
Scozey applies the same discipline Pratyush brings to capital: measure what works, invest in what compounds, and cut what does not.
Scozey is part of the Atulya Intelligence group.
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